Lawn Thoughts
Diabetes did you know?

Get real about diabetes

There’s no disputing that Type 2 diabetes is a national epidemic. With Novo Nordisk, we wanted to encourage people to get real, for real about their diabetes.

Our approach was to encourage them to see the lighter side of living with Type 2 Diabetes while still giving the honest truths about this condition. We touch our audience through a series of content that provides health facts and important lifestyle changes needed to get diabetes in control.

Agency: BCW
Client: Novo Nordisk
Role: JR Art Director
GCD: David Holman

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